Therapy Is A Business
Therapy Is A Business
Welcome to the TIAB Blog
This is where therapists and entrepreneurs come for clear, honest, and actually useful business knowledge. You’ll find guidance on marketing, websites, SEO/GEO, pricing, mindset, and all the business skills we were never taught, but desperately need.
If something here sparks a shift or shows you what’s possible, you don’t have to run with it alone. My consultation and strategy sessions are available if you want personalized support and a clearer path forward.
And, if an article resonates, share it with a colleague because a rising tide lifts all boats.
Dive in and take what you need. New insights are added often.
Who Goes on Therapist Retreats? The Six Types of Therapists
Six kinds of people book therapist retreats, and they are choosing on completely different things: escape, permission, the destination, the return, the room, or simply because this is who they are now. Two retreats attended and a third booked later, here is what each type gets right, where each one goes wrong, and the questions worth asking a host before you hand over four to eight thousand dollars.
Why Marketing Advice Isn't Working for Your Private Practice
There's a post in therapist Facebook groups every week: "I'm doing everything and my calendar still isn't full." The effort's real. It's aimed at the wrong target.
Private Practice Summer Slowdown: What to Do When Your Caseload Drops
Every therapist knows the summer slowdown. But the panic in a slow week is rarely about the week. Here's how to tell a dip from a leak.