Therapy Is A Business
Therapy Is A Business
Welcome to the TIAB Blog
This is where therapists and entrepreneurs come for clear, honest, and actually useful business knowledge. You’ll find guidance on marketing, websites, SEO/GEO, pricing, mindset, and all the business skills we were never taught, but desperately need.
If something here sparks a shift or shows you what’s possible, you don’t have to run with it alone. My consultation and strategy sessions are available if you want personalized support and a clearer path forward.
And, if an article resonates, share it with a colleague because a rising tide lifts all boats.
Dive in and take what you need. New insights are added often.
Who Goes on Therapist Retreats? The Six Types of Therapists
Six kinds of people book therapist retreats, and they are choosing on completely different things: escape, permission, the destination, the return, the room, or simply because this is who they are now. Two retreats attended and a third booked later, here is what each type gets right, where each one goes wrong, and the questions worth asking a host before you hand over four to eight thousand dollars.
Money Scripts and Private Practice: Why Therapists Struggle to Charge What They're Worth
There's a comment that shows up in therapist spaces so often it's practically a refrain. Someone announces they've raised their rates–maybe they've gone private pay, maybe they've finally priced to their market–and within minutes, someone else fires back: "It should be unethical to charge that much per session."