The First Year

A cohort for therapists in the first year of launching their private practice.

February – December 2026
Monthly 90-minute calls | Limited to 9 therapists

Guessing is expensive. Isolation is optional.

You’ve made the decision to bet on yourself and build your own practice—we’re here for it. You’re going out on your own, but you don’t have to do it all alone.

The First Year is a private cohort for therapists in their first year of private practice who want real guidance on how to build, market, and grow a sustainable business. You’ll be part of a small, nine-person cohort learning the practical skills of practice ownership while developing the confidence to trust your decisions and intuition along the way.

This is where knowledge, strategy, and support from people who get it come together—so instead of struggling quietly, you’re building intentionally.

The First Year is designed to give you both clear business knowledge and steady emotional support as you move through the phases of your first year in private practice. Instead of frantically trying every idea or constantly wondering if you’re doing it “right,” you’ll be guided toward intentional, well-timed decisions. You’ll learn what to focus on, what to ignore, and how to trust yourself as you build. Each month offers practical teaching, live consultation, and perspective on the emotional realities of practice ownership, so you’re not just taking action, but understanding why you’re doing it.

What you’ll learn inside The First Year

Inside the cohort, we’ll focus on topics like:

  • practice foundations and early decision-making

  • pricing, money conversations, and financial sustainability

  • marketing that fits your capacity and values

  • building and maintaining a caseload without burnout

  • knowing when to refine, pause, or stay the course

  • navigating doubt, comparison, and confidence as a business owner

The Details

  • Dates: February–December 2026

  • Format: Monthly live group calls

  • Session length: 90 minutes

  • Group size: Limited to 9 therapists

  • Investment: $95 per month

  • Commitment: Year-long cohort (11 months)

  • Replays: All calls will be recorded and available to participants

The First Year is a closed cohort designed to support you through the foundational year of private practice. Because continuity and trust matter in this work, participants are asked to commit to the full year. This allows the group to build momentum together and ensures you receive consistent guidance as your practice evolves.

Want to Join?

TFY is a year-long, small-group cohort designed to support therapists through the foundational year of private practice. Before opening enrollment, I’m gathering interest to ensure this group is the right fit—for you and for the container.

This form is not a commitment. It’s a way to share where you are, what you’re building, and what kind of support would be most helpful as you move through your first year.

If it seems like a good fit, you’ll be contacted with next steps once enrollment opens.

what people are saying…

  • “I reached out to Jessica with a desire to transition my practice to private pay with extended sessions. Jessica helped me to organize my thoughts and, importantly, stop underselling myself. After our consultation, she sent a clear follow-up email outlining our time together with next steps, which is incredibly helpful for me as someone who is neurodivergent- I've referenced it many times since. The process felt forward-moving, clarifying, and absolutely worth my time! Jessica has a gift for helping ideas feel possible and bringing clarity to what already exists.”

    ~ Tiffany Thomas, LMHC, Iowa

  • “Before our consultation, I was in a transition phase with the goal of moving fully into private practice and working more intentionally within my niche. While I had a strong clinical foundation, I needed greater clarity around structure, direction, and sustainable growth.

    The consultation was organized, thorough, and intentional. She reviewed my website, provided insightful feedback, and followed up with a clear, structured growth plan that helped me stay focused and organized.

    After our work together, my vision became much clearer. I gained confidence in my direction, clarity around serving my niche, and concrete, actionable steps that made the transition into private practice feel aligned and manageable.

    She is especially helpful for therapists who want to grow their practices with clarity and confidence while staying grounded in their clinical values. I highly recommend working with her.”

     ~Nicole, LCSW, Private Practice Owner

  • "Jessica helped me confront and challenge the negative beliefs that many therapists hold about running a business. Her practical advice on website improvements shifted my mindset from overwhelmed to proactive. I now feel more empowered to own my role as a therapist and a confident business owner." 

    ~Crystal Colbourn, Registered Psychotherapist, Ontario Canada

  • “Jessica Good is a true hype woman in the best way—welcoming, encouraging, and full of practical wisdom. Her simple approach to goal setting helped me get clear and stay accountable.”

    ~Jessica Dorzek, LCSW

  • “As a friend and colleague, there are very few people I trust or consider my go-to person. I might be designing my website, or be thinking about a new idea and I often wonder ‘What would Jessica think about this?’ Her knowledge is vast and deep. Just the other day I decided I wanted to work on being more visible in my professional life and asked her how to connect with the media. She immediately had an answer.

    On a personal note, she has often been the gentle and steady encouragement that I’ve not often had as a female entrepreneur. She truly is a gem and a big thinker. I honestly can’t even put into words her value or contribution, but I know other people feel it too.”

    ~Sarah Nunes, LCSW, New York